Animoca Brands Japan will make a strategic investment in SmartRetail

On March 16th, Animoca Brands Japan announced a commitment to strategic investment in SmartRetail, a customer analytics solution that combines face recognition technology. Deployed in convenience stores, gas stations, vending machines, and other scenarios, it can benefit from consumer traffic through valuable external advertising activities, thereby providing consumers with instant in-store incentives. Through its investment in SmartRetail, Animoca Brands Japan aims to establish an outdoor interactive platform in Japan that provides consumers with the option of providing Web3 incentives.

Interpretation of this information:

Animoca Brands Japan recently announced their intent to make a strategic investment in SmartRetail, a startup that uses face recognition technology to provide customer analytics to businesses. The technology is currently being utilized in convenience stores, gas stations, and vending machines, among other scenarios. By tracking consumer traffic, SmartRetail helps businesses with external advertising activities and provides instant in-store incentives to consumers. Animoca Brands Japan plans to use this investment to establish an interactive outdoor platform that integrates Web3 incentives for Japanese consumers.

The incorporation of SmartRetail’s face recognition technology in convenience stores, vending machines, and gas stations is a testament to the many benefits of emerging technology in the retail industry. By doing so, businesses can better understand consumer behavior and develop personalized marketing strategies that are more effective. This platform provides businesses with valuable external advertising activities that not only promotes their products but also attracts customers to their establishments.

Investing in SmartRetail is part of Animoca Brands Japan’s broader goal of establishing an outdoor interactive platform that integrates Web3 incentives. This technology allows businesses to create unique incentives that are only available to customers who interact with their platform. With SmartRetail’s face recognition technology and Animoca Brands Japan’s platform, businesses can now create an interactive outdoor platform that caters to the needs of Japanese consumers.

The investment in SmartRetail is more than just an opportunity to explore new technology, it is a testament to the commitment to customer satisfaction. The idea behind Web3 incentives is to provide customers with an exceptional experience that goes beyond just the product they purchase. By integrating Web3 incentives with face recognition technology, businesses can provide consumers with personalized experiences that are unique and tailored to their preferences.

In summary, the three keywords that best describe Animoca Brands Japan’s investment in SmartRetail are face recognition technology, customer analytics, and Web3 incentives. With SmartRetail’s technology and Animoca Brands Japan’s platform, businesses can offer consumers personalized experiences and provide valuable external advertising activities that not only promote their products but also attract customers to their establishments. Animoca Brands Japan’s investment in SmartRetail is a sign of the continued evolution of technology and the critical role it plays in retail.